Basketball is one of the most popular sports in the country. To help build the future of Maltese basketball, Bupa Malta supports the development of talent in the sport through its continuing sponsorship of Luxol, with the latest agreement signed this week extending the sponsorship to a record 11th straight year.
Bupa Malta has a passion for progress in business and in sport, and what better way to showcase this passion than through the sponsorship of Luxol in their various competitions? Bupa Malta undertook the Luxol sponsorships in 2003, with the objective of widening the talent pool of Maltese basketball by investing in a top club and giving it sufficient resource to assist coaching and player recruitment.
Luxol's winning run has given the local players the opportunity to exhibit their talent on a national stage. Bupa is represented in Malta by GlobalCapital Health Insurance Agency Ltd. Bupa Luxol is one of the leading basketball clubs in Malta and enjoy a long-standing partnership with Bupa. Bupa is a brand that believes sport is an important part of life, and this reflects GlobalCapital plc’s long-term commitment to helping promote a healthy and positive lifestyle for Malta.
Bupa Malta was the site of Bupa’s first international business in 1971. The Bupa Group is committed to making quality, patient-centred, affordable healthcare more accessible in the areas of wellness, chronic disease management and ageing.
Bupa Malta customers receive round-the-clock support and advice through a worldwide emergency medical centre provided by Bupa International.
Charles Zarb, Bupa Malta Branch Manager says, “This has managed to change the lives of the players taking part in the Bupa Luxol Basketball Team". He was also impressed by "the contribution Bupa Luxol Basketball team make, not only to this exceptional local league, but to the development and promotion of basketball for upcoming local talent in Malta".
Adriana Zarb Adami, Director for Bupa Malta went on to say, "Our sponsorship of Luxol has been a huge success and has produced players that have gone on to take numerous titles and even win places with the national team. Bupa Malta's ongoing sponsorship of Bupa Luxol Basketball team hopes to unearth more talent and continue to brighten-up basketball matches around the country."